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Monday, February 27, 2012

Review: How to Write Your Own Money-Making Websites (AWAI)


How to Write Your Own Money-Making Websites is an online training program written by successful web writer and copywriter Nick Usborne.

It’s all about creating your own website on a subject that interests you, and monetizing this using contextual advertising programs such as AdSense, affiliate programs (e.g. this one from my blog sponsors, WCCL), and other methods.

The course is published and administered by AWAI. AWAI stands for American Writers & Artists, Inc., but (of course) anyone in the world is welcome to enrol.

AWAI were kind enough to send me review copies of the course materials, so here are my thoughts. First off, I should say that this is a premium product. For the price asked you would expect something substantial, and that is indeed what you get.

At the core of How to Write Your Own Money-Making Websites is a 333-page manual. This is provided as a ‘digital interactive document’ via your course homepage once you have signed up. It has a number of snazzy features, including pages you can turn by clicking on the corners, embedded audio and video messages, active links that open in new windows when you click on them, and so on. You can also download a printable, PDF version to your computer. It’s also possible to request a printed version of all the course materials for an extra fee.

The manual is divided into nine main sections, as follows:

1. How to choose an ideal topic for your website
2. Establish true demand for your website and its potential profitability
3. A website or a blog...what makes the most sense for your business?
4. How to come up with a website domain name that will attract the most visitors
5. Create a framework and structure for your site
6. How to write great content for your website
7. How to make money from your website
8. How to attract plenty of visitors to your site
9. Tracking your site’s performance and learning from what you find

The information provided is comprehensive and thought-provoking. For example, I found section 3, which looks at the pros and cons of starting a website or a blog, particularly eye-opening. I’ve posted a screengrab of a two-page spread from this section here, mainly to demonstrate the standard of content and presentation...


If you click on this image, a larger version should appear. Use the Back button on your browser to return to this review.

Overall - as the title makes clear - this is definitely a writing (and marketing) course rather than a technical one. There is very little about HTML, for example, but plenty on how to structure your website, research and write the copy for it, and so on. The manual makes the point that there are many different tools you can use to build a site (it certainly doesn’t advocate coding from scratch). I don’t suppose I’m giving away too much if I reveal that one tool they especially recommend is Site Build It (SBI), a comprehensive research and site-building tool, which I have mentioned on this blog myself in the past.

Apart from the main manual, you get a number of bonus items and reports. These include a 90-day Success Plan, a report examining the main options for building your site, another report on how to achieve your writing goals, and a series of training webinars presented by Nick Usborne himself.

You also get nine worksheets to complete. These are for the student’s own benefit rather than submitting for assessment. For example, the first one is designed to help students decide on a subject for their website, by forcing them to think about their areas of interest and expertise.

Slightly to my surprise (considering the fee charged) you don’t get a personal tutor to assess your work or act as a point of contact. What you do get, however, is a private members’ forum, where you can raise any questions and compare notes with other students on the course. This appears lively and constructive, though if you’re used to more traditional correspondence courses, it might not be quite what you were expecting.

Once you have built your website, you can submit it for consideration by AWAI. If it meets their standard, they say they will issue a news release about you and your site, and give you a permanent link from the AWAI website.

Overall, How to Write Your Own Money-Making Websites is a high-quality study program that takes you step by step through choosing a topic for your site, structuring it, writing it, monetizing it, and promoting it. As mentioned above, for the actual site building you will need another tool, maybe SBI or the free WordPress. But the course will set you on the right path and guide you through all the issues you need to consider to ensure that your website is successful and profitable.

In my opinion, How to Write Your Own Money-Making Websites would be best suited to people who are relatively new to online commerce and website building. Even those with some experience, however, should benefit from the in-depth advice, the structured study program, and the support of Nick and his team (and other students on the course) provided via the members' forum.

If you have any comments on this program - and especially if you have enrolled on it yourself - please do post them below.

Photo by Travis Isaacs on Flickr. Reproduced under Creative Commons Attribution 2.0 Generic Licence.

Disclosure: I received a free review copy of the study materials for How to Write Your Own Money-Making Websites and access to the course homepage and members’ forum. In addition, the links in this review include my affiliate code, so if you click through and make a purchase, a proportion of the fee will go to me. This has not influenced my review, but you should of course complete your own due diligence and read the sales page (and this review) carefully to determine whether this product will be relevant to your needs.


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Wednesday, February 22, 2012

Aliens Among Us - How to Pull in Readers With Your Blog Post Titles!


Today I'm delighted to welcome back a regular guest poster on My Writing Blog, UK-based thriller writer and self-publisher David W. Robinson.

David is also a regular blogger in his own right at www.dwrob.com. In his post below, he reflects on how bloggers (and blogging writers in particular) can boost their traffic by paying more attention to their post titles.

* * *

I don't take a huge number of hits on my blog. Although it's not particularly specialised, it attracts interest mainly from fellow writers and readers of my books.

Occasionally I slot in a general post, usually under the category "fun", and I put one up last week. The local children had built a "snow teddy" on the green opposite. I took a couple of pictures, one medium range, the other a close up [see above]. On the distance shot the teddy looked like an alien, so I put them on my blog under the title Aliens Amongst Us, which I then networked to Twitter, Facebook, Google+, StumbleUpon, and so on.

In the space of two days, that post took over 300 hits. And it was obvious why. The title pulled in the UFO/alien researchers and conspiracy theorists. I imagine a good many of them went away disappointed (although no one left any comments) and I can only apologise. There was no intention to mislead anyone. It was a fun post.

But it did set my mind on the track of titles as a means of pulling in readers, and I came across some interesting statistics. "Aliens Amongst Us" was my most read post of the last year. The second was another fun post titled "The Strictly Come Dancing Calendar Mystery", and third was a post titled "E-Book Pricing Rules? What Rules?"

Omitting the first two, which have links to popular themes, why should E-book Pricing come so high on the list? Thousands of people have blogged on the subject and they're divided roughly into two camps: the "free and dirt cheap" gang and the "don't price yourself too cheaply" mob.

So I carried out a short but telling experiment. I put up another post. Its original title was something like, "Here's How I write Whodunits" but I changed it to "Rules for Writing Whodunits?"

The question mark at the end is vital. It validates the content of the post in much the same way that the middle-distance photograph validated Aliens Amongst Us. In this instance, I'm asking a question, which should read, "Are there rules for writing a whodunit?"

The results surprised me, but they probably won't surprise anyone else. The post took something like three times my usual hits, and in a matter of days that post ranked 4th on my all-time most popular posts.

Why? My blog tends to be quite light-hearted. It's a publicity vehicle. I do offer advice to writers, primarily in the field of constructing works of fiction like whodunits, sci-fi, thrillers, even humour, but the main purpose of the blog is to entertain my readers while publicising my books. For this reason, I don't place any great importance on SEO. I write fiction and unlike those writing, say, marketing guides, branding is more important than SEO.

And yet, I believe the answer to this popularity business lies in one of the founding principles of SEO: keywords. Or in this instance a single keyword: Rules.

If I eliminate Aliens Amongst Us and the Strictly Come Dancing Calendar post from my equations, it seems significant to me that the two most popular posts both contain the word "Rules". There are millions of wannabes out there, eager to learn the ins and outs of writing and publishing fiction, and they home in on keywords like "Rules".

If you think this is deceptive, I disagree. The advice I give is, as far as I'm concerned, valid. Other writers set out rules for writing this, guidelines for writing that, 10 best methods of achieving X, and the 5 things to avoid when trying to do Y. I write from the seat of my pants. I get an idea, it becomes a plot, I hit the keyboard and go. I don't worry about rules, I just write. I may write the last chapter first, I may write the middle chapter next, I may then write the beginning. There is no system, there are no rules.

It's the same with e-book pricing. I've tried high, I've tried low, both worked and in other cases, both failed. There are no rules.

So from that point of view, these two titles are perfectly valid and deceive no one.

But it's something for us all to think about. You should never give a post a title that is deliberately deceptive. The title should be honest and reflect the content of the post. But whether you're turning out fiction, fact, internet marketing ideas, lifestyle guides, or whatever, we're playing a numbers game and the more people who visit, the greater your chances of selling your wares.

Byline: David Robinson is an independent freelance writer and novelist with 15 titles available through the Kindle and Smashwords. Visit his website at http://www.dwrob.com.

* * *

Thank you to David for another interesting post. I would like to add a few thoughts of my own. One is that David's article clearly demonstrates the value and importance of having analytics (stats) on your blog and checking them often.

That is really the only way you will know which of your posts are attracting most traffic and how people are arriving at the posts concerned (e.g. via search engines, links in other blog posts, social media sites, and so on). Armed with this info, you can then fine-tune your blogging to take advantage of those methods and traffic sources that are working well for you.

And second, as David says, think long and hard about your post titles, as these are the one single thing that is likely to have the most effect on driving traffic to the post concerned.

In particular, I like David's idea of using "Rules" as part of the post title. As he says, many people online are searching for rules or guidance, so if your post title suggests that you are offering this, there is every chance that it will attract visitors.

Watch out too for my new course Blogging for Writers - coming soon from The WCCL Network!

Photo of snowman/alien by David W. Robinson - used by permission.


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Monday, February 20, 2012

Follow Ruth's 10-Day E-Book Challenge!

My colleague (and co-author on The Wealthy Writer) Ruth Barringham has set herself an interesting challenge this month.

She has bought a copy of my course The 10-Day E-Book, and plans to follow the advice in it to create her own money-making e-book - hopefully within ten working days!

For those who may not know, The 10-Day E-Book is my WCCL-published guide to researching, writing, and publishing a money-making e-book, probably on the well-known ClickBank self-publishing platform. It differs from Kindle Kash, which is (of course) all about publishing for the Amazon Kindle.

The 10-Day E-Book is about creating a niche non-fiction e-book, which should sell for a higher price than the typical Kindle e-book, and also allows you to benefit from the efforts of ClickBank's army of affiliates.

Ruth says in her introductory blog post to the challenge...

Years ago I bought [Nick's] Write Any Book in 28 Days or Less and followed it to the letter. And sure enough, in 4 weeks I had the first draft of my manuscript completed. So I’ve used that course several times over both for writing fiction and non-fiction.

I then bought and used another of his courses, Quick Cash Writing. This course had the brave claim that you could earn 30-times the cost of the course by the time you’d finished it. So again, I set to work and before I was half way through the course I’d earned thousands. That course certainly proved its claim.

A few years ago I actually wrote a course myself with Nick. Together we put all our years of writing experience into creating The Wealthy Writer, which explains how to earn over $100K/year writing for the Internet and I know personally that this course works.

So now I will be taking The 10-Day E-Book course to see if it is possible to write and market an ebook in 10 days and start making $1,000 straight away...

For more information, and to follow Ruth's progress, check out the 10-Day E-Book Challenge section of her blog here. At the time of writing, she is up to Day Four.

I should also like to take this opportunity to wish Ruth every success in her quest. I look forward to helping publicize her finished e-book!


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Friday, February 17, 2012

Review: Make Money with Teleseminars and Webinars

Make Money with Teleseminars and Webinars is the new guide from Dana Lynn Smith, also known as The Savvy Book Marketer.
As a fan of Dana's work (see the list of other products of hers I have reviewed at the end of this post) I was keen to see this one as well, and so she kindly sent me a review copy.
Make Money with Teleseminars and Webinars is a bit different from Dana's other guides. Rather than a text-based manual, the product is based around a recording of a one-hour teleseminar. As that is what the product is all about, you certainly can't say that Dana doesn't practise what she preaches!
Buyers are first taken to an Order Confirmation page. From here they can click a link to watch a recording of the teleseminar (audio plus slides), and another to access a download page for the other resources sold with the product. These are as follows:
  • Audio recording of the presentation (MP3)
  • Slides from the presentation (PDF)
  • Resource Guide, with links to dozens of useful resources (PDF)
  • Guide to Choosing a Service Provider - this discusses what to look for when choosing a teleseminar/webinar service provider and gives a summary of five popular providers, with Dana's recommendations (PDF)
At the heart of this product is the teleseminar recording. I'd have to say I thought this was extremely well done. Considering this is a recording of a live presentation, I was amazed by how smoothly it ran. I didn't notice any fluffs, backtracks, or errors. This is either a testament to some very impressive editing, or an even more powerful testament to Dana's powers of organization and communication!
The actual advice is conveyed concisely, with the aid of slides that are informative and don't try to cram too much in. There are numerous bullet-pointed lists, the titles of some of which I've copied below. I'm not giving away anything I shouldn't here, as they are listed on the 'What You Will Learn' section of the sales page as well.
  • 6 reasons why nonfiction authors should do teleseminars and webinars
  • 4 ways to make money with paid teleseminars and webinars
  • 5 ways to profit from free teleseminars and webinars
  • 5 ways to earn revenue by repurposing content
  • Techniques for doing educational presentations, interviews and online conferences
  • How to add visuals to your presentation
  • Tips for running your event smoothy
  • Options for recording and replaying the presentation
  • Free tools for editing audio and video files
  • Insider tips for choosing a teleseminar/webinar service provider
  • Pros and cons of various registration and payment methods
  • How to promote your event for maximum attendance
The teleseminar provides a good overview of the various options available and how they work. I also found the discussion of the pros and cons of free versus paid-for events quite enlightening.
There is some excellent advice too about how to choose a suitable service provider. If you're new to this field there is plenty of scope for slip-ups here. Dana's advice should ensure that you are aware of all the key considerations, and choose the best provider for the type of event you have in mind.
The PDFs are also useful. I especially like the resource guide, which lists all the resources Dana has used personally and recommends (or in some cases doesn't). This includes everything from audio and video editing software to USB microphones, press release distribution companies to teleseminar announcement websites. For anyone planning their first webinar or teleseminar, this would more than justify the cost of the product in itself, I'd have thought.
If I had one nitpick, I would have liked a transcript of the whole teleseminar, as (being a writer, I suppose) I like to have all information in text form as well for easy reference. However, you do get a PDF containing all the slides used in the presentation, which is almost (though not quite) as good.
If you're thinking of getting into teleseminars and webinars - and they are not only great for raising your profile but (as the title implies) can be excellent money-makers in their own right - this reasonably priced guide would provide a great introduction and reference resource.
For more information about Make Money with Teleseminars and Webinars (and to order a copy) just click through any of the links in this review. You can also read my reviews of other guides by Dana by clicking on the appropriate title in the list below:
How to Get Your Book Reviewed
Twitter Guide for Authors
Facebook Guide for Authors
Virtual Book Tour Magic
If you have any comments or questions for Dana (or me), as ever, please feel free to leave them below.
  • My sponsors, WCCL, also publish an excellent, in-depth guide to creating your own podcasts called The Ultimate Podcasting Kit. If podcasting is something else that appeals to you, please click on the banner ad below for more information.
Disclosure: I received a free review copy of Make Money with Teleseminars and Webinars by Dana Lynn Smith. In addition, the links in this review include my affiliate code, so if you click through and make a purchase, a proportion of the fee will go to me. This has not influenced my review, but you should of course complete your own due diligence and read the sales page (and this review) carefully to determine whether this product will be relevant to your needs.


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Tuesday, February 14, 2012

Great Shortcut for Finding Words on a Page

Today I thought I'd share a quick tip I picked up a few months ago. If you know this already, my apologies!

If you're anything like me, you frequently search for specific words on a page. I do this all the time in Microsoft Word and also on web pages.

I generally think of myself as quite computer-savvy, but one thing I'd never really appreciated before is how useful the keyboard shortcut Ctrl+F is (for those who may not know, this instruction means pressing the Control key and the F key at the same time).

This beauty of this command is that it brings up a text search box in a wide range of programs. It works just as well in Word or in Firefox or other browsers. Since I discovered this, I've been using it all the time. OK, it may only save a moment compared with clicking on Find or Search in the relevant menu, but those moments definitely add up!

I also discovered a Firefox add-on called FindList which adds to the usefulness of Ctrl+F. It adds a list of up to 50 of your previous searches, allowing you to access them again at any time from a drop-down menu. Here's how it looks in practice...

I hope you find this tip (and the FindList add-on if you use Firefox) helpful.

Dare I mention it, I also use Ctrl+C (Copy) and Ctrl+V (paste) a lot, and find them great time-savers as well!


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Sunday, February 12, 2012

Review: KDP Select Report by Rosa Suen


In this post last week I reviewed Rosa Suen's report on publishing to the Amazon Kindle.

Today I'm reviewing her companion KDP Select Report - also available as a Warrior Special Offer - about the benefits to authors of opting into the KDP Select program.

For those who don’t know, KDP Select is a new program allowing authors of Kindle e-books to earn money by allowing their titles to be lent out to US Amazon Prime customers (though authors don’t have to be US-based themselves). Such customers are allowed to borrow one Kindle e-book free of charge per month under the program.

Obviously, authors don’t get any royalties from this program - as their books are loaned out free - but Amazon has set aside a substantial fund (an estimated $6 million during 2012), which is shared out every month according to how many times each e-book has been borrowed. With low-cost e-books - as Rosa's report indicates - your earnings per loan are almost certain to be higher than your royalties per sale.

The KDP Select program has been the cause of much discussion among Kindle authors, with some contending it offers a poor deal for authors. This is largely because, if you want to take part, you are barred from selling your e-book digitally through any other outlet (e.g. Smashwords) during the (minimum) 90-day period your title is available through the program. Rosa is the author of around 200 (non-fiction) e-books, however, and she shows clearly through her own sales figures and earnings that the program can be very effective if you use it in the right way.

One key aspect of the advice in the KDP Select Report concerns how to use the opportunity KDP Select authors are given to list their e-books free of charge on Amazon for up to five days per month (consecutive or otherwise). With stats from ten different e-books, Rosa clearly shows the effectiveness of this strategy for generating interest in an e-book and getting it into the Amazon best-seller lists.

She compares the number and value of sales generated (on non-free-promotion days, obviously) with loans per month, and shows the total earnings in each case. She discusses how she intends to refine her sales and pricing strategy to maximize her earnings from each title, and also sets out what she has discovered about the best price points for Kindle e-books.

I found Rosa’s systematic approach to marketing using the KDP Select program impressive, and the specific case studies quite enlightening. The guide doesn’t actually tell you anything about devising or writing Kindle e-books, though as previously mentioned Rosa does have another report, also available as a WSO, which covers this subject. And, of course, my own Kindle Kash guide sets out step-by-step advice on publishing an e-book to the Kindle Store using only free resources.

If you’re a Kindle author and have been wondering whether to take the plunge with KDP Select, I recommend this modestly priced guide. It may not have all the answers, but I guarantee it will give you food for thought. It also demonstrates a systematic, mathematically-based way of analysing the returns you are getting from applying Rosa’s strategy and fine-tuning it to boost your profits further. Incidentally, along with the report you also receive 10 charts (plus one already filled in as an example) to help you apply the strategy to your own titles.

With this report, as with Rosa's original one, there is a 30-day unconditional refund guarantee.

Disclosure: I received a free review copy of Rosa Suen's KDP Select Report. In addition, the links in this review include my affiliate code, so if you click through and make a purchase, a proportion of the fee will go to me. This has not influenced my review in any way, but you should of course complete your own due diligence and read the sales page (and this review) carefully to determine whether this product will be relevant to your needs.

Word cloud by courtesy of Wordle.


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Wednesday, February 08, 2012

Duotrope: A Brilliant Resource for Fiction and Poetry Writers

Today I thought I'd spotlight a brilliant (and free) market-info resource for fiction and poetry writers called Duotrope.

Duotrope currently lists over 4100 current fiction and poetry publications, including anthologies and contests.

If you have written a poem or a story and are looking for a suitable market to submit it to, you can use the search box on the Duotrope homepage (see screengrab below) to search by genre, length, payscale, and so on.

Figure 1 - Duotrope Search Box

Alternatively, you can browse all listings on Duotrope or search by title by visiting this page of the website.

Another great feature of the site is that you can get a weekly email sent to you listing new markets and any significant changes to existing ones. You can opt to receive fiction updates, or poetry updates, or both. You have to register on Duotrope to receive the email newsletters, but this is free and only takes a moment.

I've copied below an extract from the Duotrope fiction newsletter - a partial list of anthologies and themed issues with upcoming deadlines - so you can get some idea how useful this is. All titles in the email newsletter link to the relevant listing on Duotrope.

Figure 2 - Extract from Duotrope Fiction Newsletter

You can also opt to receive market updates in your RSS feed reader if you prefer. In this case you get updates as they occur rather than once a week.

Duotrope has a range of other features as well, including interviews with editors, a calendar of upcoming deadlines, and more. Registered members can also access some additional features, including RSS feeds of their favorite markets, markets where they have submissions pending, and so on. Note that some of these extra features are currently in Beta.

Duotrope is an invaluable resource for fiction writers, so if you write fiction or poetry, I highly recommend checking it out. Although it is free, they do still have running costs to defray, so donations are always welcomed.

If you have any comments or questions about Duotrope, please feel free to leave them below. Or if you know of any similar resources that writers should be aware of, please post them here as well.


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Monday, February 06, 2012

Review: Kindle Publishing Report by Rosa Suen

I was fortunate to receive review copies of two new reports by Hong Kong writer/entrepreneur Rosa Suen about publishing non-fiction books for the Amazon Kindle.

The one I'm reviewing today concerns creating Kindle e-books with good money-making potential. The other, which I'll review in a separate post, is about how to capitalize on the new Amazon KDP Select program (if you're particularly interested in this topic, here's a link to Rosa's sales page for this product now).

Both these reports are currently on sale as WSOs (Warrior Special Offers) at the Internet Marketing Warrior Forum. As you may know, people typically launch new products here at a discount in the hope of getting good reviews and building 'buzz' about their products prior to the main launch.

Rosa's Kindle Publishing Report is a concise (34-page), step-by-step guide to devising a (non-fiction) Kindle title with good sales potential. It's sold as an instant download in the standard PDF format.

In 18 practical steps, Rosa takes you from researching ideas, through outlining your e-book, to creating and marketing it.

One thing I should make clear is that this is NOT a guide to publishing low-quality e-books by copying and pasting PLR or out-of-copyright titles. Amazon is cracking down hard on this, and it is not now a viable business model (if it ever was). Rosa’s philosophy is summed up at the start of the book, where she writes:

The Quickest Way To Succeed: Find Out How Others are Succeeding.
The Most Effective Way To Succeed: You Must Be Original and Create Your Own Success.

One thing I particularly liked about the report was the way Rosa uses examples of her own Kindle e-books, alongside bang-up-to-date sales figures and other information. I was particularly impressed by the way she shows how even unknown authors can piggyback on the popularity of best-sellers. It wouldn't be fair to give away too much here, but reading how Rosa developed an outline for one of her own successful e-books from a starting point of Steve Jobs’ biography is a real eye-opener. This is the type of thing many people would never imagine themselves being able to do, but Rosa’s positive, ‘can-do’ attitude is both encouraging and inspiring.

Rosa doesn’t go into great detail about writing and formatting a Kindle e-book. Of course, there are other guides that cover this (such as my own Kindle Kash), or - as Rosa says - you can always outsource some or all of this if you prefer. Essentially, this is a guide to researching a non-fiction title with good sales potential, outlining it, and marketing the finished e-book. It is unashamedly a guide to making money from Kindle publishing, but doing so in a way that does not sacrifice quality for short-term profits.

I found the marketing advice both interesting and thought-provoking. Rosa has some great tips on pricing your book, based on her experience as the successful author of around 200 Kindle e-books, and she also offers some advice on using the KDP Select opportunity to make your e-book available for lending to Amazon Prime customers. As mentioned, she does have another report, which I'll be reviewing separately here soon, which goes into much more detail about how writers can make the most of Amazon Select.

Rosa's Kindle Publishing Report is illustrated throughout with helpful screengrabs. It won’t win any prizes for its prose style, but it’s perfectly readable and understandable. If you're looking for ideas and inspiration for creating money-making Kindle e-books from someone who really has 'been there, done that, and got the tee-shirt', in my view it's well worth the modest fee requested (on which there is, by the way, a 30-day unconditional refund guarantee).

UPDATE: My blog review of Rosa's other report on Kindle publishing, about the opportunities presented by the KDP Select program, is now available to view here.

Disclosure: I received a free review copy of Rosa Suen's Kindle Publishing Report. In addition, the links in this review include my affiliate code, so if you click through and make a purchase, a proportion of the fee will go to me. This has not influenced my review in any way, but you should of course complete your own due diligence and read the sales page (and this review) carefully to determine whether this product will be relevant to your needs.

Photo of Amazon Kindle by the author.


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Thursday, February 02, 2012

Author 2.0 Blueprint - Great Resource for Indie Authors from Joanna Penn

Just wanted to let you know today about a free, 52-page e-book from prolific author and blogger Joanna Penn.

Joanna describes Author 2.0 Blueprint as 'Your Blueprint for Writing, Publishing and Marketing Your Book'. It's a beautifully written and produced introduction to self-publishing, covering both fiction and non-fiction.

The e-book is a fully updated, 2012 version of Joanna's original Author 2.0 report. It’s based on articles from her blog The Creative Penn, as well as information from other blogs. There are links to many sites and blogs Joanna says she has found useful herself. The book also recommends further resources, some free and some paid-for, for additional advice and assistance.

Author 2.0 Blueprint is published under a Creative Commons licence, so it can be freely shared as long as you don’t use it commercially and you cite TheCreativePenn.com as the source. I've therefore taken the opportunity to embed it below, or you can visit the announcement page on Joanna's blog and download it from there if you prefer...
Author 2.0 Blueprint: Writing, Publishing and Book Marketing using online tools (2012 version)

If you are receiving this post by email or RSS, you may need to visit my blog to see the embedded version of the e-book. Also, if you can't read the embedded version clearly - and I can't control how exactly it will display on different browsers - click on the 'View in Fullscreen' icon at the bottom. You can return to this blog post afterwards by using your browser's 'Back' button.

Thank you very much to Joanna for making this valuable resource available to the world-wide writing community.

Finally, while we're talking about freebies, you might also like to sign up for The Writer's Giveaway by my blog sponsors, The WCCL Network. This features a wide range of free, writing-related reports and software. All you have to do in exchange is sign up for their Smart Writers e-newsletter (to which you can, of course, unsubscribe at any time). Just click on the banner below for more information!


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